How the Apple Watch—and Ted Danson—Can Save Wikipedia
After a week with an Apple Watch on my wrist, I'm leaning strongly toward the conclusion that the smartwatch (or something very much like it) is going to be part of our daily lives for a long time to come. Certain simple tasks are in fact more convenient if never more than an arm's length away, with less fiddling than a smartphone requires. Right now, for me, it's text messages. Soon, it could be any number of things. I suspect that looking up basic facts on Wikipedia is a good candidate for this type of in-the-moment (and what-the-hell) information gathering:
What exactly was the Missouri Compromise again?
What is the capital of Bavaria?
What sitcom was Ted Danson on after Cheers? After all, one of Wikipedia's most common but least advertised purposes is the settling of bar bets. If the Apple Watch had an app to facilitate quick information retrieval of this sort, I'd probably use it. And I'm intrigued by the New York Times watch app, for which the paper's writers actually prepare brief, two to three sentence summaries of stories. If you want to read more, it's no trouble to open it up on your phone, but you've already got the gist. By my count, the Apple Watch comfortably fits approximately 25 words on the screen at a time. Below, what a story looks like on my wrist in this morning's edition:
But Wikipedia sure isn't set up to deliver information like this. Over time, in fact, Wikipedia entries have tended toward maximalism. To demonstrate the point, let's return to Ted Danson because, well, why wouldn't you be curious about Ted Danson? Here are the first 25 words of Danson's Wikipedia biography as of this writing:
Edward Bridge "Ted" Danson III (born December 29, 1947) is an American actor, author, and producer, well known for his role as lead character Sam
What have we learned?
Danson's middle name is Bridge and he is a son of a Jr.—uh, I guess that's some OK trivia
His birthday is two days before New Year's Eve—quickly, subtract his birthday from the current year!
He is an author and a producer—although if I asked ten friends to describe Danson for me, not one would ever choose to include "author" or "producer"
And we haven't even got to Cheers yet! (Since you're slightly forgetful and obviously wondering, the name of Danson's follow-up series was Becker.) Clearly, the goal here is not to impart information quickly. Thoroughness makes sense on the desktop, and does just fine on most mobile devices (the official Wikipedia mobile apps are quite nice, certainly to read on), but it makes no sense on the wrist. This sounds to me like an amazing opportunity for the Wikipedia community. One problem in recent years has been the simple fact that most articles which should exist already do (4.83 million and slowing!). The software design and social dynamics of wikis are ideal for rapid collaboration and creation of articles, but maintenance, including updates, rewrites, and debates over specific content is much more frustrating and less obviously rewarding. No wonder editors are drifting away.
Because the wearable platform, to the extent that it has a significant future—and to be fair with you I don't know for certain that it does, but yes, I am bullish—represents a different mode of information consumption, well, a whole new 4.83 million entries will need to be written. Instead of aiming for scientific exactitude, they'll need to be informative and concise: topic summarized in 25 words, including as few sentences as possible for more context. Of course, a watch app would need to be created. (And the Wikimedia Foundation would probably develop first for Android Wear, but iOS and Watchkit wouldn't be far behind.) It might bring back former contributors, who had left after opportunities to create new things dried up. Better still, it might provide an easy point of access for new, younger contributors, who have never had the point of entry as those who started editing in the project's early years. At last year's Wikimania, game designer Raph Koster suggested (only half-joking) an occasional "forest fire" of content deletion, in order to create new tasks for restless editors. For those of us who attended, the appeal was obvious but the reasons it would never happen were even more so. But instead of clearing new land, we might instead have discovered an extensive new archipelago. So, here's my suggestion for Edward Bridge Danson III:
Ted Danson (age 67) is an American actor best known for his lead role as bartender Sam Malone for 11 seasons of TV sitcom Cheers.
Note, that's 25 words exactly.
Danson currently stars on TV procedural CSI: Crime Scene Investigation, and before that led the sitcom Becker for six seasons.
Other appearances include the film Three Men and a Baby, TV series Damages, and on Curb Your Enthusiasm (as himself).
Danson is married to actress Mary Steenburgen. In the 1990s, he was famously involved with comedian Whoopi Goldberg. Note, each of those paragraphs is 20 words or fewer. Now, you may disagree with some detail selection. I haven't told you he was born in San Diego, or about his early TV appearances, or about Three Men and a Little Lady, but that's really not necessary and, besides, I think you've got a pretty good idea who Ted Danson is. Would you like to know more? Follow a link back to the full version on your phone.
How would this actually be implemented? I'll be honest, someone more technically inclined than myself would have to figure this out. But it would minimally require the creation of a new parameter or sub-page associated with every public-facing article. A second step would be creating a user-friendly interface; perhaps a project page on Wikipedia that provides links to random articles needing the creation of short entries. It might be something to integrate with Wikidata, but I wouldn't be the first to confess my ineptitude with Wikidata. Does WMF's engineering team have the wherewithal to make this happen? Good question! And one I cannot answer. However, with a staff including seven people on the mobile app team, plus eight more focused on desktop and mobile web experience, I'm going out on a limb and saying a new article sub-page, editor-facing project page, and watch app could be added to the workflow. (What's that about Flow? Nothing... nothing...) Isn't this what navigation pop-ups and hovercards do? No, not really. The pop-ups are nice enough but are pre-populated from the intro to each entry itself. Perhaps the hovercards and pop-ups should actually display text from the wearable version instead, but perhaps not. They also are not enabled automatically, so most of you probably have no idea what I'm talking about. Isn't this what Simple Wikipedia does? Sort of, but not quite. Simple Wikipedia indeed provides shorter versions of Wikipedia entries. Its target audience is supposed to be children and ESL students, although I suspect its primary use is Wikipedians amusing themselves. Twelve years into its existence, it only has about 113,000 entries. One of them in fact is Ted Danson, but his biography there was only visited about 70 times in April 2015, whereas his biography on the main English Wikipedia was accessed almost 35,000 times. Also, about that entry:
Et tu, Simple Wikipedia? Imagine: a project to write Wikipedia short! And to write part of Wikipedia that hasn't been done yet! It wouldn't require too much back end work, it would have Wikipedia boldly making a small bet on the big potential for a new platform, and it might even create a "new gold rush" of content creation across Wikipedia, both in English and its many foreign language projects. And so I turn the question to the Wikipedians in my audience: what's the next step? Photo illustration by The Wikipedian; Apple Watch image by Justin14; Ted Danson photo by Rob Dicaterino; Apple Watch by Yasunobu Ikeda; Wikipedia images via Wikimedia Foundation and ⌘-⇧-4.